7 Best Free Wordpress SEO Plugins & Tools

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Search Engine Optimization is essential for businesses and websites nowadays

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Without it, you are missing out on massive potential for your business. Someone who doesn’t know much about SEO can find the thought quite intimidating, but it is actually much more simple than you would think. There are many easy and simple things you can do which will have a huge affect on your website’s SEO. We will be discussing the best free WordPress SEO plugins in this article. These plugins are extremely valuable and powerful tools to aid in improving your website SEO.

Let’s get started!

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YOAST SEO

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Yoast SEO for WordPress is one of the most downloaded plugins of all time, and for good reason. It is arguably one of the best plugins for all of your on-site SEO needs. The plugin makes it so that you can add SEO titles, meta descriptions, and meta keywords to all the pages and posts on your website.

It also allows you to use custom titles for your main site, categories, and tag pages, as well as archives. As well as these features we’ve just mentioned – it also pings search engines every time you update your site and tons of other useful things. We use Yoast for our on-site SEO needs because it’s such a great plugin and its free! Yoast also has a paid premium option with extra features – “Yoast Pro”. The complete list of Yoast’s features is too long to discuss in this article so I would recommend reading this post about why we use Yoast WordPress SEO.

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ALL IN ONE SEO PACK

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This plugin is the next biggest SEO WordPress plugin competitor after Yoast. It is a great choice for those looking for an almost complete SEO plugin with the addition of back end tools for research and analytics. It has all the same tools and features as Yoast which is why it is also one of the top WordPress SEO plugins. The plugin is free but also offers a paid version with more features and tools. The paid version has advanced support for WooCommerce so it is a great choice for eCommerce sites with shops. This plugin is available in 57 languages so if English is not your language of choice, they most likely support whichever language you use.

For the full list of features, tools, and more information – check out the “All In One SEO Pack” plugin page on WordPress.

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SEMRUSH

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SEMRush is a very powerful tool that many SEO pros use for keyword research, gathering information, and analyzing competitors. By analyzing your competitors, you can improve your own SEO. You are able to check their backlinks, advertising strategies, keyword rankings, and tons more. They have a WordPress plugin to integrate their tools into your website.

SEMRush is a paid subscription service. However, they offer a free trial to new users as well as offering many free and useful SEO tools. I would highly recommend giving their free trial a go as well as trying their free tools.

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RANK MATH

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The “Rank Math WordPress SEO” plugin is simple to use a powerful tool for all your on-site SEO needs. It consists of everything you would need to manage your on-site SEO needs.

This plugin integrates the Google Search Console to bring you lots of essential information, right into your WordPress dashboard. It shows what keywords you are ranking for, the number of search impressions your website is getting, what errors on your site Google has detected, and much more.

As well as that, it also has a built-in 404 Monitor, Redirection Tool, Localized SEO Tool, XML Sitemap Tool, Internal Link Building suggestions, Automated Image SEO, and much more. This makes it great for those looking to pick one single “complete” SEO plugin. Check out the Rank Math plugin information page on WordPress for the full list of tools and features.

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Broken Link Checker

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SEO isn’t all about keywords and filling your site with high-quality content. User experience is also a big factor that Google takes into consideration when determining rankings. Broken links on your website are seen by search engines as a negative user experience. People don’t want to land on empty pages due to broken links. If your website has a bunch of broken links, it can have a massive negative impact on your SEO. This WordPress broken link checker is exactly what you need to check, find, and fix broken links on your website.

Sorting through your website manually to check for broken links would take you so long and you may even miss some. This is why the broken link checker plugin is an amazing tool to do this for you. Check your website for broken links using this plugin!

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Rel NoFollow Checkbox

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Links from your website linking to others mean a lot to search engines. It’s not about quantity, but more so the quality of these links. Bad quality links can have a bad effect on your website SEO and can even get your website flagged as spam which can ruin your SEO. It is very common for bots and people to comment on your website or blog posts with a link to an external website. These comments can have a massively negative effect on your SEO if they are linked to spam sites or sites that have been flagged for SEO manipulation.

This is where this “Rel NoFollow Checkbox” WordPress plugin comes in. It prevents these comments and posts from linking to external sites by making them NoFollow links. These links will not have any impact on your SEO and can even benefit you by discouraging spam “backlinks” from attempting to post on your site purely for the backlink. This plugin is essential for making sure you don’t get penalized for spam SEO manipulation backlinks.

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